First Conversion Optimisation Conference in Europe a huge success!
It is two months since the 1st Conversion Optimisation seminar in Europe and what a success it was! The buzz is still around and the online community is raving about the Conversion Camp Summit held in Frankfurt, Germany on Thursday the 2nd of September 2010 (they even claim that the food was of the best they have ever eaten at a conference). The seminar covered topics such as website testing, website design, best practices i.t.o. usability, landing page optimisation, content optimisation, email marketing and many more.
Tickets were sold out well over a month before the event. There were +/-250 attendees witnessing presentations from 19 industry specialists in what was a full day program. The conference was held from 9am the morning until 7pm the evening. At 5pm 95% of the attendees were still present and at the end of the seminar 75% of people remained, which is an amazing statement of success for a ten hour conference.
When it concluded, the audience was asked whether they would like to see this conference return in 2011 and the response was phenomenal! They requested that Conversion Camp Summit 2011 be spread across two full days and to incorporate more speakers. The outcome? Wish granted! Conversion Camp Summit 2011 will be held on the 1st and 2nd of September, incorporating more guest speakers. Brian Eisenberg (leading expert in conversion optimisation who has a close business relationship with R.O.I. Media) will conduct the keynote address which will open the summit in 2011. R.O.I. Media will surely keep an eye on this event and who knows, maybe even attend ourselves.
Stay tuned for more detailed posts on some of the topics covered in the Conversion Camp Summit 2010.
