Jun 29

Why Google is pushing AdWords Vouchers

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As many internet users will have seen lately, Google is fiercely advertising an offer of a free R300 Adwords voucher to new users who sign up to Adwords. Not only is Google advertising online in ad spaces but they are also sending out emails to Gmail users offering the same promotion, as well as focusing on LinkedIn and other high traffic social sites.

The question is; what does all this mean for you, the advertiser, and how can R.O.I. Media help you enhance your advertising through Google Adwords?

The most obvious reason why Google is pushing free vouchers at the moment is to make money. Google wants you to use the voucher and then spend more of your own money to continue running your campaign once it is depleted. Google, like any company, is interested in turning over a profit for their shareholders by allowing advertisers to pay for advertising space on their search results.

In turn, you could possibly make a profit within your own business by advertising on Google.

The next question is: why did I say “you could possibly make a profit within your own business” and not “you will definitely make a profit” when using Adwords? Well, that is where R.O.I. Media steps in.

Throwing a campaign together in Adwords, creating ads and setting the campaign live takes minimal effort and a very short amount of time. However, when R.O.I. Media sets up a campaign we do it meticulously while optimising, monitoring, taking control and squeezing the absolute maximum out of the campaign that you can get. This sort of Adwords management comes from years of experience and expertise in the industry.

R.O.I. Media thrives on creating and running the most highly optimised Adwords campaigns. Years of experience, as well as being a Google Adwords Certified Partner, means R.O.I. Media is able to drive relevant and highly targeted traffic to your site through Google Adwords advertising. We make sure that every cent of your budget is being spent on the most relevant clicks and on users who are most likely to bring your business ROI.

R.O.I. Media takes the hassle out of Adwords advertising, allowing you to focus on other areas of your business with the peace of mind that your budget is being spent wisely and your campaign is being tweaked and constantly monitored by professionals who eat, sleep and live Adwords advertising.

If you would like to take Google up on one of their R300 voucher offers and advertise online, or are interested in taking your existing Adwords campaign to the next level, please contact R.O.I. Media and allow us to help you get the most out of your Adwords budget. Let us help your business make ROI!

  • 1. Haroun Kola - Cape Town, SA3:41 pm

    I’ve recently went to the google engage launch, where they support small business people to help other businesses to advertise using adwords. So looking forward to engaging with you more in this industry!

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